For over a century, The Potrero Hill Neighborhood House (Known as "The Nabe") has supported youth, families, and seniors who predominantly live in public housing developments in and around the south side of south side of Potrero Hill. This community is largely underserved and has limited access to educational, health, and financial resources.

We developed a lasting identity that honors The Nabe's rich history and gives tangible form to the heartfelt voices of its community, sparking pride and a deeper sense of connection. By elevating citywide awareness of The Nabe as a beacon of unity and strength for the Potrero Hill community, this new identity will enhance fundraising efforts, support the preservation of its historic building, and sustain vital programs.

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